Wednesday, June 07, 2006

Carrefour (Incheon)


Excursion to Carrefour in Incheon


I would rather go to Carrefour for shopping than any other markets.
First of all, Carrefour is very convenient to reach since it is located near by my house.
Secondly, it has qualified goods and reasonable prices which are the biggest merits of the market.
Thirdly, Carrefour especially has a variety of imported food products such as different cheeses and inexpensive wines.
Because Carrefour is my favorite place to go, I had enjoyed my research about the market. I have obtained some knowledge about the basic information of enterprise through the research. Listening other's opinions about Carrefour made me to think again the image of foreign company like Carrefour in Korea.
In addition, the examined information about the Carrefour such as its universal position which is ranked at 2nd in the world, marketing strategy, and targeting customers helped me to solve my curiosity related with Carrefour.
A presentation of Carrefour will be the last chance to discuss in the class, Understanding of European trade, since it declared withdrawal and had prepared to leave from Korea since last April.
The team divided our presentation into two parts. First part would be the introduction about Carrefour, and second part would be the contents of the process of disposal.
Since understanding of economic concepts are necessary, there are difficulties to prepare the presentation. However, I could study a lot of new materials and it was great experience. After the class, we spent enjoyable time with delicious breads, cakes and drinks.
On the other hand, I felt sorry about the withdrawal of the market. Even though I cannot see Carrefour here anymore, its name will remain as a good memory. Moreover, the preparing of presentation is meaningful job and Understanding of European trade is also very helpful to me. Thank you!!

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